Merilen Distribution Partner

Access the global travel trade without the overhead.

Distribution Partner is built for hotels looking to increase high-margin bookings and expand their market presence internationally through a structured B2B distribution model.

We connect your property with a global network of travel agencies, OTAs, consortia and corporate travel partners to increase visibility and improve sales efficiency.

An aeroplane crossing the coast above a tropical shore.

How it works

TO net rates

You provide discounted TO (Tour Operator) net rates. We apply a strategic markup and distribute your property through our global trade network of agencies, tour operators and international buyers.

or

Dynamic pricing integration

Prefer to keep rates live? We connect directly to your channel manager and work on a commission model, with availability and pricing always current.

In both models

Promotional campaigns

Your property is included in targeted trade campaigns and seasonal promotions across our network, and where it fits, featured to travellers on Merilen Holidays, our consumer brand.

How a booking actually reaches you

Trade reach is easy to claim and harder to show. This is the route a room night travels before it lands in your diary.

A guest seated in a hotel lobby with a suitcase, phone in hand, while staff work at the reception desk behind.
  1. Your rates enter the trade catalogue

    Your property, its rooms and its net rates are loaded into the inventory our commercial team sells from, with the content and imagery a buyer needs to sell it on.

  2. Buyers sell it in their own markets

    Travel agencies, tour operators and international buyers package your property for their clients, in their language, on their terms of business. Some sell it as a stay, others inside a wider itinerary.

  3. The booking lands with you

    The reservation reaches your property as a confirmed booking against the allocation you agreed, with the guest details and the rate already settled between us and the buyer.

Questions hoteliers ask

What happens to my existing OTA listings?

Under Hotel Club, all channel contracts move under our management and we optimise them as part of the model. Under Distribution Partner, you keep your own channels and we add reach alongside them.

Is my property a fit?

We focus on independent and boutique properties. If you're underserved by OTAs and lack a dedicated commercial function in-house, you're who we built this for.

How quickly will I see results?

You'll be commercially live within weeks (see our onboarding timeline). Meaningful revenue impact builds over the first few months as pricing, distribution and reputation work compound.

Tell us about your property.

Where the property is and which rate model suits you is enough to start. If distribution isn't the right fit we'll say so.

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